Big Bang Tourbillon Novak Djokovic GOAT Edition
Though he had long rooted for fellow Swiss countryman Roger Federer against Novak Djokovic, the avid tennis fan and Hublot CEO Julien Tornare relished the chance to make the ultimate tennis tribute watch for the latter. After all, Hublot’s Serbian brand ambassador has many record-breaking achievements, including 24 Grand Slams and 428 weeks as world number one.
Tornare says that he explained to Djokovic, “I want Hublot to be the brand to accompany you until the last match of your career, celebrating your GOATness and the fact that you are the best tennis player of all time. As much as you win, we will continue to produce watches.”
Currently limited to 101 pieces, the Big Bang Tourbillon Novak Djokovic GOAT Edition ($121,000) celebrates each of his tournament wins, color-coded by playing surface, with 72 pieces for hard court (blue), 21 for clay (orange) and eight for grass (green). And if Djokovic continues to notch wins, new pieces will be added to the mix.
Like Hublot’s 2024 collaboration with Djokovic, the watch incorporates his gear: Lacoste polo shirts and Head tennis racquets. The new series uses 12 blue polos, four orange and two green as well as 12 racquets.
The MHUB6035 Automatic Tourbillon movement, with 293 components, features a unique, three-dimensional, laser-engraved mainplate designed to resemble woven tennis racquet strings. The power reserve barrel looks like a tennis ball, an image that is also evoked by the six titanium screws that secure the bezel. The white leather strap with white stitching is embossed to resemble the padded grip tape on a racquet and can be switched out on a whim with the One-Click system. The case’s middle section is formed from an advanced material called Titaplast, the world’s strongest polymer with high-performance mechanical properties similar to titanium. On strap, the watch weighs a mere 56 grams. “I believe he feels like playing until 2028, when he has the ambition to play in the Olympics,” Tornare says of Djokovic, intending to follow him all the way. That might allow the Serb to reach another milestone: the record 109 singles titles that Jimmy Connors owns. Tennis anyone?
